Edda Salander-Jones is an artist and graphic designer. She has been with DAD from the beginning and is responsible for its strong visual branding and graphic design. In 2005, she designed the now legendary visiting cards – in four luminous colours with the embossed DAD logo and has been expanding the graphic world of DAD ever since.

She worked for 12 years in Berlin as a breakfast show and news radio-presenter (for Kiss FM in 1995 and then much later for MDR Sputnik in Halle a.d. Saale), magazine editor and publishing executive (IQ Style, Ahead, Home, Anyway and Design Hotels), as well as in PR (Nike) advertising and as executive editor of the first Europe-wide Nespresso Magazine (2004-2005). In 2018 she launched  an event series, the Arnis Art Experience on the Baltic coast in North Germany near the Danish border where she now lives. In 2019 she founded a non-profit organisation Kulturwerke e.V. together with friends and installed a “wind telephone” inspired by the one in Otsuchi, Japan.

As well as working on the majority of published material accompanying all DAD projects, she has focussed on some larger design projects with DAD – including the major re-design of the DAD website in 2014. In 2017 she presented DAD with a special limited edition newspaper to commemorate its 10th anniversary the previous year and in 2018 designed the stand-alone website for the CHALKUP21 project. In 2021 she designed and managed the DAD Digital Festival21 website ‘take over’. She designed another iteration of the special festival site in 2023, followed by a book edition showcasing the  DAD ‘You can reach the world from Dover’ festival and documenting the journey of DAD (since the 10th anniversary in 2016), presented in September 2024 in Dover. In 2025 she designed and and layed out the DAD publication DOVER- a book of 12 essays by Simon Bill.

In December 2020 she became a DAD Guardian and in January 2024 a DAD Director.